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EXPERT
Senior Vice President of Marketing
MANAGER
4
Senior Vice President of Marketing

Leads marketing transformation at scale. Oversees multiple disciplines, drives global strategy, and elevates Flaviar’s brand impact across markets.

What's expected

This level requires
15
to
20
years of experience in the preceding role at Flaviar, or a comparable role at another company. See the roles and competencies we want you to master at this level.

Skills & craft

  • Fully owns multiple marketing territories (e.g., CRM, SEO, Facebook, Google, Experiential, Etc) with deep expertise in at least 2 areas.
  • Aligns marketing vision to company strategy.
  • Broad bank of agencies, freelancers, and service-providers that provide outstanding solutions fast and competitive budgets.

Problem solving

  • Able to identify and propose resourcing problems, gaps, solutions that have high business impact across a function or division. 

Impact on the company

  • Deeply felt across the company level.
  • Aligns company vision to functional resourcing and growth plans.
  • Frequently leads organizational and resourcing optimization at the company level.

Communication

  • Superlative communicator.
  • Gives clear, action-oriented direction.
  • Teaches, motivates, and inspires the team to continuous improvement.
  • May frequently be a public face at a corporate level.

Collaboration

  • Works closely with other executives, senior management, and stakeholders to solve short and long-term strategic, organizational challenges and capitalize on growth opportunities.

Ownership

  • Fully owns long-term projects and team-building initiatives critical to business.
  • Owns not only personal results but also those of the team.
  • Steps in consistently to help others win.

People Management

  • Can manage up to 8 direct reports at highly senior levels.
  • Able to modulate between top-down direction, collaboration, and input solicitation easily.

Your next step

Expect to progress after
5
to
7
year(s) in the current role.

You're at the top

Whoa, what a career path this has been so far. We're so grateful to have you as one of our top Flaviaristas. But this is not the end, oh no. Here's a toast to our mutual growth, for years to come!