Owns the strategic direction of the marketing department. Connects marketing to business outcomes, champions innovation, and builds a high-performing team culture.
What's expected
This level requires
10
to
15
years of experience in the preceding role at Flaviar, or a comparable role at another company. See the roles and competencies we want you to master at this level.
Skills & craft
Fully owns a core marketing territory (e.g., CRM, SEO, Facebook, Google, Experiential, Etc) with deep expertise in at least 2 additional areas.
Can develop multichannel marketing campaigns from scratch; can tie insight to action.
Can manage agencies and external partners effectively.
Problem solving
Able to identify and propose resourcing problems, gaps, solutions that have high business impact across a function or division.
Impact on the company
Ensures smooth operation and continuous improvement across the function while contributing to organizational and resourcing optimization at the company level.
Communication
Gives clear, action oriented direction.
Helps in career pathing and coaching.
Teaches, motivates and inspires the team to continuous improvement.
Collaboration
Works across the entire function to align resourcing over short and medium term projects.
Works with other M3 and M4s to solve strategic, organizational challenges and opportunities.
Ownership
Fully owns long-term projects and initiatives critical to business.
Owns not only personal results but those of team.
Steps in consistently to help others win.
People Management
Can manage 1-5 direct reports including in areas of non expertise and others at a managerial level.
Whoa, what a career path this has been so far. We're so grateful to have you as one of our top Flaviaristas. But this is not the end, oh no. Here's a toast to our mutual growth, for years to come!
